The Frodo franchise the Lord of the rings and modern Hollywood / [electronic resource] :
Kristin Thompson.
- Berkeley : University of California Press, c2007.
- xxi, 399 p., [8] p. of plates : ill. (some col.), maps (some col.) ; 24 cm.
- ACLS Humanities E-Book. .
E-Book-ACLS / Zugriff nur im DHI-Lesesaal American Council of Learned Societies/ https://www.humanitiesebook.org/about/
Includes bibliographical references (p. 333-369) and index.
I: The film -- Prudent aggression -- Not your father's Tolkien -- Handcrafting a blockbuster -- II: Building the franchise -- Flying billboards and FAQs -- Click to view trailer -- Fans on the margins, Pervy Hobbit Fanciers, and partygoers -- III: Beyond the movie -- Licenses to print money -- Interactive middle-earth -- IV: The lasting power of the rings -- Fantasy come true -- Right in your own backyard.